Why You Should Sell Over-prized iPhone Cases

One of the more difficult things to convince the team to sell was official Apple iPhone cases.  They were well crafted, did great in drop tests, but were 4-5 times more expensive than other cases in the market.  Apart from selling to fan people, or telling customers “these are made by Apple and have the… Continue reading Why You Should Sell Over-prized iPhone Cases

Handwriting and Leadership

Most people’s handwriting show that doing something mindlessly, a million times over, does not yield improvement unless you actively try to improve. So what makes us think that we can improve the way we lead just by leading mindlessly a million times over? Leadership is a set of specific techniques that can be mastered through… Continue reading Handwriting and Leadership

Are You A “Pro”?

What makes a professional musician different from an amateur? What makes a professional nanny different from an amateur (like me)? Is it the skills? The experience? The DNA? Joe Hisaishi (久石讓), composer of the music of movies such as “My Neighbour Totoro” and “Spirited Away,” considers a pro as … 1️⃣ Professionals learn how to… Continue reading Are You A “Pro”?

Can I Coach Losers?

I love what I do because I get to have invigorating conversations with my clients. But this is a looming threat. I don’t think I am growing. My clients self-select. These are folks who understand the value of coaching. They are people who are willing to pay to get yelled at … They are committed… Continue reading Can I Coach Losers?

Leading New Apple Product Launches

Apple announced new iPhones. Its stores awaken, roar into motion, and prepare themselves for the most complex human activites on Earth. This is no hyperbole. Hear me out. Everyday, how do we: Unbox thousands of phones before the store opensGet them into the hands of thousands of customers Make 10,000 customers feel cared for (what… Continue reading Leading New Apple Product Launches